More than ever now small businesses need to maintain a scalable and reliable web presence to remain competitive. Every minute many leaders of small and large-scale organizations are looking to expensive web solutions requiring proprietary support contracts to guarantee quality. WordPress is steadily becoming a solution that demands attention from even the largest of firms.

In this article, we’ll cover the specific needs of small businesses, and look at the many reasons why WordPress is a perfect fit for your business.

Why is WordPress the best solution for small business websites?

In Studio Los Angeles we use WordPress to build complex responsive customized websites.

WordPress is the most popular and reliable content management platform. It is an open-source tool for website development and content management, at the same time offers a ton of customization and security options with a variety of plugins that clients can choose from. Also, it has the essential tools available for free and with subscriptions.

Here is the list of reasons why WordPress is so popular among web developers and clients.

Scalability is all about handling growth. A successful website needs to seamlessly and efficiently accommodate growth, and be designed with scalability in mind. WordPress is built with core web technologies that have proven themselves over the years and are understood at scale. A scalable website will be able to handle an increase in users and load, without disrupting the end users.

It is really important for all business owners to make their website search engine friendly so that they can maximize their search traffic. WordPress naturally functions well in this regard. In the context of small business sites with potentially massive amounts of content, this is a major selling point.

Another great benefit of WordPress is that it’s constantly updated. Updates allow WordPress to inform users when a new version of WordPress, plugins, or themes is available.

There are a lot of advantages to having a WordPress multilingual site, and depending upon the type of business you have it can be a great way to tap into an additional market.

One of the main selling points of WordPress over time has always been the friendliness of its admin interface. Navigation around the WordPress backend is intuitive, even to novices. All of this is a big selling point both in the context of internal users and pitching the software to small businesses.

And last but not least, WordPress allows administrators to set varying levels of access for users via an easily extensible user roles and capabilities system. IT teams can make use of WordPress’ predefined roles to cover many common use cases and have the option of extending them at any time in order to handle custom requirements.